Performance-driven marketing for eating disorder treatment clinics, IOP, PHP, residential, and outpatient programs for anorexia, bulimia, binge eating, and ARFID. Sensitive, evidence-based, condition-specific. We build the content and ads that match how families and patients actually search.
Built for eating disorder clinics and behavioral health.
Six core service lines, engineered around the realities of eating disorder treatment marketing, diagnosis-specific landing pages, clinically reviewed content, ad-platform sensitivity, and family-decision attribution. Not generic healthcare marketing reskinned.
Treatment-Page SEO
One ranking page per level of care and diagnosis for eating disorder clinics, PHP, IOP, residential, and outpatient programs for anorexia, bulimia, binge eating disorder, ARFID, and OSFED. Built to capture high-intent family and patient search.
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Topical content cluster (1500–3000 words/page)
Schema markup + interlinking
Technical SEO foundation
Monthly content + quarterly refresh
Timeline · First pages live: Days 15–30Outcome · Organic lift: month 4 onward
LegitScript-Aware Paid Media
Google Ads and Bing campaigns built around eating disorder ad sensitivity. Diagnosis-specific creative, geo-targeted bidding, and account structures designed to pass platform review and stay compliant at scale.
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Compliant Google + Bing + Meta ad accounts
Service / treatment-specific ad groups
Geo-targeted campaigns
Daily account health monitoring
Timeline · Campaigns live: Days 15–30Outcome · Measurable lift: 30–45 days
Meta + Programmatic
Compliant family-decision creative for eating disorder treatment, branded retargeting, and behavioral targeting where the platforms allow it. We know what passes Meta review for ED programs and what gets flagged.
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Compliant Meta + Instagram ads
Family-decision retargeting
TikTok-native creative
Programmatic display
Timeline · Campaigns live: Days 20–35Outcome · Measurable lift: 45–60 days
Conversion Web Development
HIPAA-conscious, fast, mobile-first websites engineered around the eating disorder admissions journey. Sticky call buttons, level-of-care nav, family-resource sections, insurance verification flows, and clean lead capture.
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Mobile-first design (80%+ of traffic)
Service-page conversion optimization
Booking + scheduling integration
Tap-to-call + form + chat coverage
Timeline · First flows live: Days 21–45Outcome · Conversion lift: 30–60% typical
Reputation & Online Reviews
Multi-platform monitoring and response across Google, Yelp, and eating-disorder-specific directories. Accreditation badge placement (Joint Commission, CARF, AED, NEDA-affiliated) where it earns family trust.
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Multi-platform review monitoring
Review velocity automation
Response workflow per platform
Reputation crisis playbook
Timeline · System live: Days 15–25Outcome · Review velocity 2–4× in 90 days
Admissions-Focused Analytics
Admit attribution across paid, organic, and referral for your eating disorder programs. Call tracking, form attribution, and weekly review of what's actually filling beds and IOP slots, not just driving traffic.
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Outcome dashboard (per service / per location)
Multi-touch attribution
Call / form / chat attribution
Weekly optimization + monthly review
Timeline · Dashboard live: Days 10–20Outcome · Full funnel visibility
WHY ALLGOOD
Eating disorder marketing is our deepest expertise.
This is the vertical we were built for. Eating disorder treatment clinics don't need a generalist agency learning on their budget, they need a team that already speaks the language of clinical accuracy, family decision-making, and ad-platform compliance.
Built exclusively for behavioral health
Eating disorders, addiction treatment, dual diagnosis, psychiatric, and mental health. 30+ years combined behavioral health marketing experience across residential, PHP, IOP, OP, and telehealth ED programs.
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Bespoke deliverables tailored to your service mix
Measurable per-engagement KPIs
Weekly optimization cadence
Monthly outcome review
Timeline · Implementation: Days 15–30Outcome · Measurable lift: 30–60 days
Ad-platform and clinical compliance
We've run eating disorder treatment ads through Google, Meta, Bing, and TikTok review and know what passes, and what gets flagged for sensitive-topic policy. We build account structures that scale without getting paused.
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Bespoke deliverables tailored to your service mix
Measurable per-engagement KPIs
Weekly optimization cadence
Monthly outcome review
Timeline · Implementation: Days 15–30Outcome · Measurable lift: 30–60 days
🎯
Outcome-based pricing
Measured by qualified family inquiries, admissions, and revenue delivered for your eating disorder clinic, not raw keyword rank or impressions. Admissions-focused dashboard reviewed weekly with your team.
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Bespoke deliverables tailored to your service mix
Measurable per-engagement KPIs
Weekly optimization cadence
Monthly outcome review
Timeline · Implementation: Days 15–30Outcome · Measurable lift: 30–60 days
CLIENT STORY
When the engine works census follows.
"Allgood built 8 condition-specific landing pages and our family inquiries tripled in 6 months. They take the clinical accuracy seriously."
Outreach Director
Eating disorder treatment center (case study available on request)
How do you handle ad-platform sensitivity around eating disorders?
Eating disorder ads have strict policy guidelines. We know what creative and copy passes review and what gets flagged. We structure campaigns to maintain compliance.
Do you build diagnosis-specific landing pages?
Yes. Separate pages for anorexia, bulimia, binge eating disorder, ARFID, and OSFED, each clinically reviewed and ranking-optimized. The condition-specific pages convert much higher than generic 'eating disorder treatment' pages.
Can you target family decision-makers?
Yes, most eating disorder admits are family-initiated, especially adolescent. We build parent-journey ad creative and landing pages designed for family decision-making.
Will your content meet clinical accuracy standards?
Yes. We write to evidence-based standards, reference AED/NEDA where appropriate, and have clinical review on every content piece. We publish nothing that could be triggering, glamorizing, or clinically misleading.
Do you sign Business Associate Agreements (BAAs)?
Yes. For any covered-entity client, healthcare practices, behavioral health centers, telehealth providers, or any operation handling protected health information (PHI), we execute a HIPAA Business Associate Agreement before work begins. Our standard practice across every engagement: HIPAA-safe analytics (no PHI in GA4 or ad accounts), no non-compliant pixels on regulated pages, configurable opt-out on every form, and 42 CFR Part 2 patterns for SUD clients. Full compliance posture: our HIPAA & 42 CFR Part 2 policy.
Allgood Marketing handles all client and patient data in alignment with HIPAA and 42 CFR Part 2. We sign Business Associate Agreements (BAAs) with covered-entity clients, avoid non-compliant pixels and forms on regulated pages, and configure ad accounts, analytics, and CRMs to current HHS OCR and FTC guidance. Read our full HIPAA & 42 CFR Part 2 policy or our Privacy Policy.
