The Challenge

Stanton Optical faced challenges with competitor dominance and low visibility in local searches, making it difficult to engage potential customers on a national scale.

Solution

Allgood Marketing revamped Stanton Optical’s entire digital marketing strategy, implementing on-page, off-page, and technical SEO, managing PPC campaigns, and assisting in redesigning both desktop and mobile websites for optimal performance.

85%

Organic Increase

Stanton Optical achieved a substantial increase in organic web appointment bookings, reflecting enhanced engagement and improved overall performance.

203%

Conversion Increase

Stanton Optical achieved a significant increase in PPC web appointments, driving a substantial boost in conversions.

76%

CPA Drop

With consistent growth, Stanton Optical successfully reduced their Cost Per Acquisition, improving overall campaign efficiency.

“AGM has been an absolute game-changer, surpassing our expectations in every way. They are honest, transparent, and responsive to all our needs. Taking over our paid and organic digital efforts, they consistently deliver on every promise—no excuses, just results.”

Ariel N.

Stanton Optical Manager

Anthony Allgood

SEO/SEM Marketing Expert

Drive Leads & Sales with ALLGOOD MARKETING.

The Process

AGM collaborated with the Stanton Optical team to redesign their landing page experience, driving increased traffic and conversions. Additionally, AGM provided support with PR syndication, GBP postings, social media management, Pay-Per-Click campaigns, on-page, off-page, and technical SEO, as well as advanced data reporting using BigQuery and GA4.

  • Increased Content: Created content centered on high-intent keywords to attract and drive targeted traffic.

  • Technical Improvements: Enhanced Core Web Vitals, transitioned data reporting from Analytics to GA4, and implemented a data warehouse with BigQuery.

  • New PPC Landing Pages: Developed landing pages optimized for customer acquisition and growth.

  • High-Converting Campaigns: Continuously refined ad experiences on Google and social media to generate more leads and drive conversions.

Grow your traffic

Our team helped Stanton Optical grow their organic traffic and conversions.

Traffic

Increase your sales

Our SEM team ran successful Google Ads to drive appointments and in-store sales.

Sales Chart
Anthony Allgood
Anthony Allgood

SEO/SEM Marketing Expert

Drive Leads & Sales with ALLGOOD MARKETING.

Conclusion

Stanton Optical significantly boosted foot traffic at their store locations, effectively outpacing local competition by expanding their digital footprint and capturing market share. This growth led to improved organic traffic and conversions, achieving the lowest CPA in their digital marketing history.

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Let’s Generate More Leads Together

Reach out for a FREE consultation and let us supercharge your performance and visibility through proven SEO and SEM strategies.

“The team at ALLGOODMARKETING. really took the time to get to know our business and most importantly our local customers. Within a short span of time we were able to 3x our revenue and 4x our brand awareness.”

Stephanie W.

Compassion International

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